Woodin launches ‘‘Perl ‘Or de Woodin’’ in 8 metallic designs

Woodin’s latest collection is presented in 8 designs and exciting colors. Perl ‘Or de Woodin is a metallic print characterized by bold and graphic pearl motifs with light and gracious drawings.

This collection takes an air of elegance and splendor from its shimmering aboriginal-inspired designs. The fabric’s innovative edges make it perfect for creating bold and daring silhouettes.

The new African woman

With Perl ‘Or de Woodin, we celebrate the new African who is proud of who she is and lives in the moment- confident, bold, highly respected and cannot be ignored.

Woodin, transforming African fashion

Woodin, Africa’s number 1 retail brand is part of the Vlisco group which has 4 textile and fashion brands in the mid to high-end African market. The Woodin Nation consists of creative, vibrant and energetic individuals whose modern and cosmopolitan lifestyle is not only represented in their fashion sense but in their mode of expression and way of life. The brand is a truly African brand that is inspired by culture and art. Woodin’s hallmark is the symbol of creativity. Creativity is at the heart of everything they do and stand for. As a fast fashion brand they constantly work to deliver fashion inspiration to consumers, who reflect confidence whenever they wear the brand's unique designs everywhere they go.  Woodin's  30 years of fashion design expertise enables them to play this role of true fashion connoisseurs and is helping to define African fashion today.

We will update you with photos from the launch of Perl' Or de woodin collection at the FashionistaGh Shopping festival Last weekend!

"Feline SS15" Collection by Totally Ethnik

Totally Ethnik announces the official launch of their new Women Wear Collection for Spring/Summer 2015. The collection, entitled Feline, draws from Designer Marie Kipre’s inspirations from the feline animal kingdom, interpreting the gracefulness yet strength of those animals. The Feline woman is therefore bold, modern and strong.

Totally Ethnik’s Feline designs offer a sophisticated expression of very feminine yet audacious, striking colors, patterns intended for women who are on top of their world. 

This collection is our strongest yet since the technique is more improved, more refined, and more elegant. The fabrics reveal exotic, feline prints and textures.

Totally Ethnik was founded in 2012 in Accra, Ghana, and is now in the process of opening a shop in East Legon, Accra.

Event: Fashion Designers Holiday pop up shop!

     Ethical Fashion Initiative Ghana (EFIG) Holiday Pop Up is a display of fashion created by the newest generation of Ghanaian designers poised to generate exports as part of the growing African fashion industry. The EFIG aims to establish an export market based on sustainable supply chains for ethical fashion products produced by micro entrepreneurs for the international fashion industry. The Ethical Fashion Initiative is the flagship programme of the International Trade Centre, a joint agency of the United Nations and the World Trade Organization.

      The Pop Up store, located at the La Villa Boutique Hotel in Osu, Accra, will feature designers and emerging talents who are part of EFIG’s mentoring and coaching programme, funded by the Swiss State Secretariat for Economic Affairs (SECO). Proven micro retail engines that deliver strong sales in prominent locations, Pop Up stores bring the appeal of a unique local shopping experience for customers. This Holiday Pop Up will not only deliver high quality products made by Ghanaian designers, but drive greater demand for these goods, stimulating the creation of jobs in Ghana. Designers participating include 1981, Anita Quansah, Christie Brown, Duaba Serwa, Kiki Clothing, Mina Evans, MO SAÏQUE, Studio 189 as well as emerging design talents from the Palette Association such as AAKS, AMEYO, Ohema Ohene, House of Azoria, Alinafe Misomali, Quami wear, Ayek, Poqua Poqu, Yedebeads, Multibellar, Nuna Couture, Afua Biney and others. Most of these designers  have benefited from the mentoring component of EFI scheme and have received advice and training from international experts and designers.

The Holiday Pop Up Store is open from 11:00am - 9:00pm, from Saturday 13th Dec - Monday 15th Dec.